With its ease of use, Nicehash (which pays multi-mining shares in btc) became popular among the noob GPU miners (the majority of miners by far).
Chia pooling is not mature yet, apart from official and un-official pooling, there is very little fresh idea.
If, a pool thinks afresh and decides to pay Chia farming shares in bitcoin, I’m pretty sure that the majority of farmers will flock to it.
In every trade, there is a time to be too late, pool operators are not spared here.
Who is a Chia noob (the majority) and who is a Chia pro-ish:
Pro-ish (the manority): uses Linux, uses Madmax
Noob (the majority): uses Chia plotter on GUI